A Detailed Lesson Plan in Mathematics V by: Quinee Mae B. Tumaliuan

A DETAILED LESSON PLAN IN MATHEMATICS V I. Objectives A. Visualize, identify and describe 3-4 sided polygons B. Draw 3-4 sided polygons C. Identify different geometric figures D. Observe patience and discipline in doing assigned works E. Work cooperatively and collaboratively in all activities II. Subject Matter Topic: Visualizing 3-4-Sided Polygons Reference: BEC-PELC III. 1 Materials: manila paper, cartolina, marker, cut-outs of polygons Strategy: Interactive Teaching Strategy Values: Patience, Cooperation and Discipline III. ProcedureTeacher’s ActivityPupils’ Activity A. Preparation Good morning class! Good morning ma’am! B. Review (Socialized Recitation) Identify the following geometric figures 1. point? 2. line segment ? ? 3. ray 4. parallel lines 5. intersecting lines 6. perpendicular lines 7. right angle 8. acute angle 9. obtuse angle 10. polygon C. Presentation What is the figure below? A figure of a man What particular geometricpolygons figure is used to represent the body parts? What polygons can you seerhombus, rectangle, in this picture? trapezoid, triangle arallelogram, square The class will be divided into 4 groups Each group will be given envelopes containing polygons and activity card. They will follow the instructions that were written in the activity cards. Activity card: B. Separate the 3-sided polygons from that of the 4-sided polygons. C. Number the polygons separately as 1, 2, 3, etc. D. Measure the length of the sides of the numbered polygons. E. Record the data F. Tell something about the polygons based from the data. G. Discuss you observations among the group. D. Discussion What do we call 3-sided olygons? triangles What are the kinds ofequilateral, isosceles, polygons according to sides? and scalene Who can draw and describe each triangle? What are the kinds of anglesobtuse, right and according to angles? acute triangle What do we call 4-sided polygons? quadrilaterals What are the differentrectangle, square, kinds of quadrilaterals? rhombus, parallelogram and trapezoid Who can draw and describe(pupils answer) each type of quadrilateral? E. Generalization Three-sided polygons are called triangles Kinds of triangle according to sides: 1.Equilateral triangle- three sides are equal or congruent 2. Isosceles triangle-two sides are congruent 3. Scalene-no two sides are congruent Kinds of triangle according to angles: 1. Obtuse triangle-one angle is obtuse 2. Right triangle-one angle is right 3. Acute triangle-three sides are all acute Four-sided polygons are called quadrilaterals 1. Rectangle- has two pairs of equal opposite sides and it has four right angles 2. Square- all sides are equal and it has four right angles 3. Rhombus- has four equal sides 4. Parallelogram- has both pairs of opposite sides parallel . Trapezoid- it has one pair of opposite sides parallel IV. Application Name each triangle and write if it is equilateral, isosceles or scalene. 1. 2. 2cm4cm 3cm3cm 6cm 3cm 3. 10cm 4. 4cm 4cm 6cm 8cm 2cm Name each triangle and write if it is acute, right or obtuse. 4550 5. 6. 45 40 7. 22 8. 30 28 50 130 100 Encircle the correct name to identify each quadrilateral 1. Trapezoid Rectangle 2. Square Trapezoid 3. Rectangle Parallelogram 4. Rhombus Square 5. Parallelogrsam Trapezoid V. Evaluation Match column A with column B Column AColumn B 2.It has four equal sidesa. trapezoid 3. Three sides are congruentb. parallelogram 4. A 3-sided polygon with twoc. equilateral triangle 5. sides equal 6. A 4-sided polygon with oned. isosceles triangle pair of parallel sides 7. A 4-sided polygon with twoe. rectangle pairs of parallel sidesf. square VI. Assignment Draw the following polygons and assign a corresponding measurement for each sides or angles. 1. equilateral triangle 2. square 3. trapezoid 4. rectangle 5. rhombus 6. scalene triangle 7. right triangle 8. parallelogram 9. acute triangle 10. isosceles triangle

The Danger of Potent Ideology

It is inevitable that great men who wield great powers are bound to be misinterpreted. History reveals that this inevitability is true to the most influential men of our time, from the bible’s Jesus Christ to Germany’s Friedrich Nietzche, two opposites who share the same fate. The radical ideologies that both men promoted have become the basis of infamous acts and beliefs. For example, the fatal extremist belief that Christians abhor homosexuality is highly in contrast with the teachings of Jesus Christ, who advocated unconditional love and forgiveness. The Superhuman theory of Friedrich Nietzche, on the other hand, has been erroneously used to foster the idea that a particular race of man, or a particular individual, is superior to others. This Nietzche philosophy was speculated to be internalized by Adolf Hitler himself, who orchestrated the largest mass murder in the history of the world, simply because he believed in the superiority of the German race. Thus, we can see in the examples of Jesus Christ and of Friedrich Nietzsche, that when men rise above the conventions and to the challenges in their time, they are not only bound to become legends, but also misinterpreted leaders. Martin Luther King: A Force Misinterpreted In the United States of America, one potent influence suffers the same fate. Considered the leader of the free world; this man had so much power that he heightened a revolution and compelled a nation to change its laws. He is Martin Luther King, Jr. In his article entitled â€Å"Martin Luther King,† popular civil rights journalist Jack E. White describes King as, â€Å"the right man at the right time,† for in a revolution that needed a fearless leader, King became the perfectly accurate answer; the right man for the job. The nation at the time was ripe with protests against inequality. America then was a country that subscribed to the apartheid ideology;     segregation of individuals according to skin color was viewed appropriate. Race validated a person’s worth, and King fervently disagreed with this belief. He mobilized the African-American community into launching non-violent protest against discrimination, one of which is the 13-month boycott of the Montgomery bus lines in Alabama, in 1955. The popular and immortalized story of Rosa Parks, an African-American seamstress who refused to give up her bus seat for a Caucasian man prompted the boycott, but it was King who instigated and sustained the people’s resolve to protest. In 1957, King began organizing a network of African-American leaders and started facilitating non-violent protests in several communities. The awareness and significance of King’s cause heightened even more.   The most admirable trait King has demonstrated is his unwavering principle of non-violence, even when he himself had suffered through several acts of volatile violence, including the bombing of his home and unjust incarceration. Several communities and critics noted his incredible resilience and potent influence, and in the 1960s, he earned the recognition he so justly deserved. Time Magazine hailed him as its Person of the Year in 1963, and in the succeeding year, King was named as the 1964 Nobel Peace Prize laureate. However, King did not limit his cause to racial discrimination. He had far too much insight to narrow his perspective on one cause alone. Among the issues that he felt strongly about are the war in Vietnam and its accompanying factor, poverty.   By acting on these issues, Martin Luther King, Jr. became not just the leader of the African-American  demographic, but the most influential civil rights beacon who led the entire nation of America into a new light. Such a magnificent leader deserves a golden place in history, and Martin Luther King, Jr. is a figure truly well-placed not only in the annals of history, but in the hearts and minds of the American people as well. However, such a magnificent leader does not deserve a misinterpretation, and martin Luther King, Jr., is a figure highly misinterpreted. King’s impact today   extends only to African-American communities and engulfs only the issue of racial discrimination against African-Americans. Although this is a correct representation of King, it is a narrowed perspective of what he believed in, what he stood for, and what he fought and died for.  Ã‚   Jack E. White, in his article entitled, â€Å"Martin Luther King,† observes that: It is a testament to the greatness of Martin Luther King Jr. that nearly every major city in the U.S. has a street or school named after him. It is a measure of how sorely his achievements are misunderstood that most of them are located in black neighborhoods. Three decades after King was gunned down on a motel balcony in Memphis, Tenn., he is still regarded mainly as the black leader of a movement for black equality. That assessment, while accurate, is far too restrictive. For all King did to free blacks from the yoke of segregation, whites may owe him the greatest debt, for liberating them from the burden of America's centuries-old hypocrisy about race. Thus, we can clearly see that the United States of America owes him the label of â€Å"liberator of all,† instead of the restrictive label, â€Å"liberator of the black race.† The American nation we have  today would have a very different face if King had not step up to the demands of his time, if he had not heeded the cry of the American people. Martin Luther King, Jr. freed America from the bondage of racial hypocrisy, and yet he is denied such a distinction by assigning him only to one cause, and only to one community. The earlier premise that Martin Luther King, Jr., is a highly misinterpreted leader is once again emphasized here. As a matter of fact, King had the intention of leading a protest march against poverty, an American plight that was not unique to a certain race. From the cause of racial discrimination, he moved to the cause of fighting poverty. However, before he carried out his plans King was gunned down in a hotel balcony in 1968. Thus, his distinction should not be narrowed down merely to a single cause. His widow Coretta Scott King perfectly validated her husband’s life and her husband’s cause by organizing the â€Å"Martin Luther King Jr. Center for Non-Violent Social Change;† for it was the all-encompassing cause of social change that King believed in, stood for, fought and died for. Another misinterpretation of Martin Luther King, Jr. is the use of his principles and the use of his words to further racial issues grounded on a myopic perspectives.  Ã‚   One such movement that stands out from the rest, mainly because of its controversial nature, is the movement being led by Ward Connerly, an opponent of the government’s affirmative action policy. Connerly claims that his opposition against affirmative action is based on, and in parallel with, the advocacy of Martin Luther King, Jr. He asserts the erroneous interpretation that affirmative action is tantamount to racial discrimination. This claim is incredulous, since the affirmative action policy is aimed precisely to eradicate discrimination.   It is preposterous to conclude that the allocation of jobs minorities is equal with racial discrimination; it is even more preposterous that a magnificent leader such as King would even be associated with such an incredulous cause. In Respect to Martin Luther King’s Dream In these modern times, social change is a cry that resounds with so much fervor, and it is evident that so much has to be done to achieve the dream that Martin Luther King envisioned. King’s complex cause, social justice tied with economic justice, is a feat that requires internal and external changes within individuals, within communities, and the nation at large. It is worthy and important to note, however, that the United States of America has come a very long way indeed in terms of liberation from racial and social hypocrisy, and in this sense, we can say that King’s dream is slowly coming into reality. Racial discrimination, for instance, is now viewed as an abhorrent ideology, an unacceptable doctrine for the modern American. It is very much detested that whoever exhibits the slightest belief in it becomes an outcast in a nation of free thinkers, in a nation called the free world. The racist violence that was so apparent, so real, and so brutal in the past, prior to the emergence of Martin Luther King, Jr. and his civil rights cause, seems incredulous; it seems inconceivable that America has ever trodden such a path. The African-American race today, in fact, has earned a stellar place in America. Prominent names like talk show host Oprah Winfrey, professional golfer Tiger Woods, premier poet Maya Angelou, musicians Alicia Keys and Beyonce Knowles are influential figures in American society, admired by all races in America. Amusing Quotes.com lists this line from Chris Rock, a popular African-American comedian: â€Å"You know the world is going crazy when the best rapper is a white guy, and the best golfer is a black guy.† Though this statement is intended not to be taken seriously, we see a tinge of reality in it: the reversal of stereotyped roles between a black man and a white man is an indication that America has greatly changed its racial perception about the African-American race. This, however, is just a small parcel of achievement in the social change King aimed for. Customer’s last name  Ã‚  Ã‚  Ã‚   6 The Martin Luther King Challenge The world today faces the Martin Luther King challenge, the challenge to forward the cause from racial equality to economic justice, and then elevate these to the international context in order to achieve international peace. Because the nation is merely in the first step, racial equality, it is quite obvious that we do have a long way to go. To take up and succeed in tackling the Martin Luther King challenge, we have to go back to his words, and one effective guideline that stands out from among his speeches is his advice to live a complete life. Seattletimes.com discloses the manner in which a complete life may be achieved, according to King: And there are three dimensions of any complete life to which we can fitly give the words of this text: length, breadth, and height. (Yes) Now the length of life as we shall use it here is the inward concern for one’s own welfare. (Yes) In other words, it is that inward concern that causes one to push forward, to achieve his own goals and ambitions. (All right) The breadth of life as we shall use it here is the outward concern for the welfare of others. (All right) And the height of life is the upward reach for God. (All right) Now you got to have all three of these to have a complete life. Such wise, potent words may ring empty if it is not heeded, and the free world, in order to fulfill the noble dream of Martin Luther King, must begin acting on this quest for completion. True, racial equality is a cause forwarded by this magnificent leader; but to say that it is the only thing he fought for, is very much restrictive. This is the ripe time for America and the world to truly understand his cause, and to truly act upon it. Works Cited â€Å"Chris Rock Quotes† Amusingquotes.com. 12 December 2007. â€Å"Friedrich Nietzsche.† Stanford Encyclopedia of Philosophy. 10 December 2007. Kalish, Michael. â€Å"Friedrich Nietzsche's Influence on Hitler's Mein Kampf.† UCSB Department of History. 10 December 2007. â€Å"The Life of Martin Luther King Jr.† Martin Luther King, Jr. and the Civil Rights Movement. TheSeattleTimes.com. 9 December 2007. White, Jack. â€Å"Martin Luther King.† The Time 100:The Most Important People of the Century. Leaders and Revolutionaries. 9 December 2007

Lord of the Flies Chapter 4-6

————————————————- Chapter 4 Summary Life on the island soon develops a daily rhythm. Morning is pleasant, with cool air and sweet smells, and the boys are able to play happily. By afternoon, though, the sun becomes oppressively hot, and some of the boys nap, although they are often troubled by bizarre images that seem to flicker over the water. Piggy dismisses these images as mirages caused by sunlight striking the water. Evening brings cooler temperatures again, but darkness falls quickly, and nighttime is frightening and difficult.The littluns, who spend most of their days eating fruit and playing with one another, are particularly troubled by visions and bad dreams. They continue to talk about the â€Å"beastie† and fear that a monster hunts in the darkness. The large amount of fruit that they eat causes them to suffer from diarrhea and stomach ailments. Although the littluns’ lives are largely separate from those of the older boys, there are a few instances when the older boys torment the littluns. One vicious boy named Roger joins another boy, Maurice, in cruelly stomping on a sand castle the littluns have built.Roger even throws stones at one of the boys, although he does remain careful enough to avoid actually hitting the boy with his stones. Jack, obsessed with the idea of killing a pig, camouflages his face with clay and charcoal and enters the jungle to hunt, accompanied by several other boys. On the beach, Ralph and Piggy see a ship on the horizon—but they also see that the signal fire has gone out. They hurry to the top of the hill, but it is too late to rekindle the flame, and the ship does not come for them. Ralph is furious with Jack, because it was the hunters’ responsibility to see that the fire was maintained.Jack and the hunters return from the jungle, covered with blood and chanting a bizarre song. They carry a dead pig on a stake between them. Furious at the hunters’ irresponsibility, Ralph accosts Jack about the signal fire. The hunters, having actually managed to catch and kill a pig, are so excited and crazed with bloodlust that they barely hear Ralph’s complaints. When Piggy shrilly complains about the hunters’ immaturity, Jack slaps him hard, breaking one of the lenses of his glasses. Jack taunts Piggy by mimicking his whining voice. Ralph and Jack have a heated conversation.At last, Jack admits his responsibility in the failure of the signal fire but never apologizes to Piggy. Ralph goes to Piggy to use his glasses to light a fire, and at that moment, Jack’s friendly feelings toward Ralph change to resentment. The boys roast the pig, and the hunters dance wildly around the fire, singing and reenacting the savagery of the hunt. Ralph declares that he is calling a meeting and stalks down the hill toward the beach alone. Analysis At this point in the novel, the group of boys has lived on the island for some time, and their society increasingly resembles a political state.Although the issue of power and control is central to the boys’ lives from the moment they elect a leader in the first chapter, the dynamics of the society they form take time to develop. By this chapter, the boys’ community mirrors a political society, with the faceless and frightened littluns resembling the masses of common people and the various older boys filling positions of power and importance with regard to these underlings. Some of the older boys, including Ralph and especially Simon, are kind to the littluns; others, including Roger and Jack, are cruel to them.In short, two conceptions of power emerge on the island, corresponding to the novel’s philosophical poles—civilization and savagery. Simon, Ralph, and Piggy represent the idea that power should be used for the good of the group and the protection of the littlunsâ€⠀a stance representing the instinct toward civilization, order, and morality. Roger and Jack represent the idea that power should enable those who hold it to gratify their own desires and act on their impulses, treating the littluns as servants or objects for their own amusement—a stance representing the instinct toward savagery.As the tension between Ralph and Jack increases, we see more obvious signs of a potential struggle for power. Although Jack has been deeply envious of Ralph’s power from the moment Ralph was elected, the two do not come into open conflict until this chapter, when Jack’s irresponsibility leads to the failure of the signal fire. When the fire—a symbol of the boys’ connection to civilization—goes out, the boys’ first chance of being rescued is thwarted. Ralph flies into a rage, indicating that he is still governed by desire to achieve the good of the whole group.But Jack, having just killed a pig, is too excited by his success to care very much about the missed chance to escape the island. Indeed, Jack’s bloodlust and thirst for power have overwhelmed his interest in civilization. Whereas he previously justified his commitment to hunting by claiming that it was for the good of the group, now he no longer feels the need to justify his behavior at all. Instead, he indicates his new orientation toward savagery by painting his face like a barbarian, leading wild chants among the hunters, and apologizing for his failure to maintain the signal fire only when Ralph seems ready to fight him over it.The extent to which the strong boys bully the weak mirrors the extent to which the island civilization disintegrates. Since the beginning, the boys have bullied the whiny, intellectual Piggy whenever they needed to feel powerful and important. Now, however, their harassment of Piggy intensifies, and Jack begins to hit him openly. Indeed, despite his position of power and responsibility in the gro up, Jack shows no qualms about abusing the other boys physically. Some of the other hunters, especially Roger, seem even crueler and less governed by moral impulses.The civilized Ralph, meanwhile, is unable to understand this impulsive and cruel behavior, for he simply cannot conceive of how physical bullying creates a self-gratifying sense of power. The boys’ failure to understand each other’s points of view creates a gulf between them—one that widens as resentment and open hostility set in. ————————————————- Chapter 5 Summary As Ralph walks along the beach, he thinks about how much of life is an improvisation and about how a considerable part of one’s waking life is spent watching one’s feet.Ralph is frustrated with his hair, which is now long, mangy, and always manages to fall in front of his eyes. He decides to call a meeting to attem pt to bring the group back into line. Late in the evening, he blows the conch shell, and the boys gather on the beach. At the meeting place, Ralph grips the conch shell and berates the boys for their failure to uphold the group’s rules. They have not done anything required of them: they refuse to work at building shelters, they do not gather drinking water, they neglect the signal fire, and they do not even use the designated toilet area.He restates the importance of the signal fire and attempts to allay the group’s growing fear of beasts and monsters. The littluns, in particular, are increasingly plagued by nightmare visions. Ralph says there are no monsters on the island. Jack likewise maintains that there is no beast, saying that everyone gets frightened and it is just a matter of putting up with it. Piggy seconds Ralph’s rational claim, but a ripple of fear runs through the group nonetheless. One of the littluns speaks up and claims that he has actually seen a beast.When the others press him and ask where it could hide during the daytime, he suggests that it might come up from the ocean at night. This previously unthought-of explanation terrifies all the boys, and the meeting plunges into chaos. Suddenly, Jack proclaims that if there is a beast, he and his hunters will hunt it down and kill it. Jack torments Piggy and runs away, and many of the other boys run after him. Eventually, only Ralph, Piggy, and Simon are left. In the distance, the hunters who have followed Jack dance and chant.Piggy urges Ralph to blow the conch shell and summon the boys back to the group, but Ralph is afraid that the summons will go ignored and that any vestige of order will then disintegrate. He tells Piggy and Simon that he might relinquish leadership of the group, but his friends reassure him that the boys need his guidance. As the group drifts off to sleep, the sound of a littlun crying echoes along the beach. Analysis The boys’ fear of the beast becomes an increasingly important aspect of their lives, especially at night, from the moment the first littlun claims to have seen a snake-monster in Chapter 2.In this chapter, the fear of the beast finally explodes, ruining Ralph’s attempt to restore order to the island and precipitating the final split between Ralph and Jack. At this point, it remains uncertain whether or not the beast actually exists. In any case, the beast serves as one of the most important symbols in the novel, representing both the terror and the allure of the primordial desires for violence, power, and savagery that lurk within every human soul. In keeping with the overall allegorical nature of  Lord of the Flies,  the beast can be interpreted in a number of different lights.In a religious reading, for instance, the beast recalls the devil; in a Freudian reading, it can represent the id, the instinctual urges and desires of the human unconscious mind. However we interpret the beast, the littlunâ €™s idea of the monster rising from the sea terrifies the boys because it represents the beast’s emergence from their own unconscious minds. As Simon realizes later in the novel, the beast is not necessarily something that exists outside in the jungle.Rather, it already exists inside each boy’s mind and soul, the capacity for savagery and evil that slowly overwhelms them. As the idea of the beast increasingly fills the boys with dread, Jack and the hunters manipulate the boys’ fear of the beast to their own advantage. Jack continues to hint that the beast exists when he knows that it probably does not—a manipulation that leaves the rest of the group fearful and more willing to cede power to Jack and his hunters, more willing to overlook barbarism on Jack’s part for the sake of maintaining the â€Å"safety† of the group.In this way, the beast indirectly becomes one of Jack’s primary sources of power. At the same time, Jack effectiv ely enables the boys themselves to act as the beast—to express the instinct for savagery that civilization has previously held in check. Because that instinct is natural and present within each human being, Golding asserts that we are all capable of becoming the beast. ————————————————- Chapter 6 Summary In the darkness late that night, Ralph and Simon carry a littlun back to the shelter before going to sleep.As the boys sleep, military airplanes battle fiercely above the island. None of the boys sees the explosions and flashes in the clouds because the twins Sam and Eric, who were supposed to watch the signal fire, have fallen asleep. During the battle, a parachutist drifts down from the sky onto the island, dead. His chute becomes tangled in some rocks and flaps in the wind, while his shape casts fearful shadows on the ground. His head seems to rise and fall as th e wind blows. When Sam and Eric wake up, they tend to the fire to make the flames brighter.In the flickering firelight, they see the twisted form of the dead parachutist and mistake the shadowy image for the figure of the dreaded beast. They rush back to the camp, wake Ralph, and tell him what they have seen. Ralph immediately calls for a meeting, at which the twins reiterate their claim that a monster assaulted them. The boys, electrified and horrified by the twins’ claims, organize an expedition to search the island for monsters. They set out, armed with wooden spears, and only Piggy and the littluns remain behind.Ralph allows Jack to lead the search as the group sets out. The boys soon reach a part of the island that none of them has ever explored before—a thin walkway that leads to a hill dotted with small caves. The boys are afraid to go across the walkway and around the ledge of the hill, so Ralph goes to investigate alone. He finds that, although he was frighten ed when with the other boys, he quickly regains his confidence when he explores on his own. Soon, Jack joins Ralph in the cave.The group climbs the hill, and Ralph and Jack feel the old bond between them rekindling. The other boys begin to play games, pushing rocks into the sea, and many of them lose sight of the purpose of their expedition. Ralph angrily reminds them that they are looking for the beast and says that they must return to the other mountain so that they can rebuild the signal fire. The other boys, lost in whimsical plans to build a fort and do other things on the new hill, are displeased by Ralph’s commands but grudgingly obey. AnalysisAs fear about the beast grips the boys, the balance between civilization and savagery on the island shifts, and Ralph’s control over the group diminishes. At the beginning of the novel, Ralph’s hold on the other boys is quite secure: they all understand the need for order and purposive action, even if they do not al ways want to be bothered with rules. By this point, however, as the conventions of civilization begin to erode among the boys, Ralph’s hold on them slips, while Jack becomes a more powerful and menacing figure in the camp.In Chapter 5, Ralph’s attempt to reason with the boys is ineffective; by Chapter 6, Jack is able to manipulate Ralph by asking him, in front of the other boys, whether he is frightened. This question forces Ralph to act irrationally simply for the sake of preserving his status among the other boys. This breakdown in the group’s desire for morality, order, and civilization is increasingly enabled—or excused—by the presence of the monster, the beast that has frightened the littluns since the beginning of the novel and that is quickly assuming an almost religious significance in the camp.The air battle and dead parachutist remind us of the larger setting of  Lord of the Flies: though the boys lead an isolated life on the island, we know that a bloody war is being waged elsewhere in the world—a war that apparently is a terrible holocaust. All Golding tells us is that atom bombs have threatened England in a war against â€Å"the reds† and that the boys were evacuated just before the impending destruction of their civilization. The war is also responsible for the boys’ crash landing on the island in the first place, because an enemy aircraft gunned down their transport plane.Although the war remains in the background of  Lord of the Flies,  it is nevertheless an important extension of the main themes of the novel. Just as the boys struggle with the conflict between civilization and savagery on the island, the outside world is gripped in a similar conflict. War represents the savage outbursts of civilization, when the desire for violence and power overwhelms the desire for order and peace. Even though the outside world has bestowed upon the boys a sense of morality and order, the danger o f savagery remains real even within the context of that seemingly civilized society that has nurtured them.

Effects of Advertising and Promotion on Purchasing Behavior of Essay

Effects of Advertising and Promotion on Purchasing Behavior of Chocolate Consumers in India - Essay Example During the contemporary period, companies operate in a highly competitive environment where they strive to gain competitive advantage over others in order to generate more profits. It is imperative for every organisation to carry out market research in order to gain knowledge about the customer needs with the aim of attracting new customers. However, the purchasing behavior of consumers is influenced by various factors and it is the company’s duty to portray its products in the best way that would appeal to many customers. Whilst there are various tools that are used to market different products to the consumers, advertising and promotion are often regarded as the most effective to organizations operating in a market that is characterized by high competition. It should also be noted that different people live in different regions of the world and they have diverse views about particular products and the company offering similar products to those offered by other organizations ought to be able to sustain competition through offering unique product information that would make it a preferred choice compared to others. It is against this background that the following study seeks to investigate how advertising and promotion strategies could change the purchasing behavior of the chocolate consumers in India. The study will particularly focus on two leading chocolate manufacturing companies namely Cadbury India and Nestle India whose several chocolate products are used by millions of consumers in India.

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Women's Rights in Islam Research Paper Example | Topics and Well Written Essays - 2500 words

Women's Rights in Islam - Research Paper Example Social responsibility among Muslims originated from the Qur’anic scripture which says: â€Å"And [as for] the believers, both men and women—they are friends and protectors of one another: they [all] enjoin the doing of what is right and forbid the doing of what is wrong, and are constant in prayer, and render the purifying dues, and pay heed unto God and His apostle. It is they upon whom God will bestow His grace: verily, God is almighty, wise.†i The above Qur’anic verse indicates that men and women are to cooperate with one another in the educational and political sphere (they should understand God’s commandments and have an influence in society to actualize God’s wisdom), in the social sphere (helping the poor and the disadvantaged), and in the religious sphere (prayer). These required tasks mentioned in the verse reveal that both men and women are to actively take part in society instead of simply being submissive or indifferent. Participation in the political realm is a way to accomplish one’s duties to society. Political participation can be carried out in various ways, from voting, to occupying a position as a magistrate or lawmaker, to being a national leader. Islam offers examples for each of these positions, roles, and duties for women. Within the spiritual realm, Islam does not distinguish between men and women. According to the Qur’an, men and women have to fulfill the same objective—both will receive rewards or punishments based on their personal deeds, both will be tried by God, and both have an obligation to live up to their religious duties. Every time the Qur’an specifies those blessed people who will be accepted to the Garden of Bliss due to their goodness, piousness, and virtue, it cites both men and women: â€Å"And whoever does righteous good deeds, male or female, and is a (true) believer [in the Oneness of Allah (Muslim)], such will enter Paradise and not the least injustice, even to the size of a Naqira (speck on the back of

How German Conservative helped the Nazi Party to come to power Essay

How German Conservative helped the Nazi Party to come to power - Essay Example Hitler encouraged militarism, national pride and working wholeheartedly towards a racially â€Å"Pure† German. Initially, through conservatism approach, Hitler meant what he was for a racially pure German. The pure breed conservatism approach seemingly changed the general view of German Conservatives to the social-cultural existence of the German communities. Hitler, through the pure breed notion of the German race, condemned the Jews fiercely exploiting their anti-Semitic feelings than had in the time immemorial prevailed over Europe for centuries. He changed the name of the German Worker’s Party to the National Socialist German Worker’s Party and finally to the Nazi Party (NSPDAP). Towards the end of 1920, Nazi Party had registered 3000 memberships. By 1921, Hitler fully took control of Nazi Party as their conservative leader (Fuhrer). How did Nazi Germany treat disabled people? The Nazi launched a hugely innate propaganda campaign against mental and physically incapacitated Germans. The Nazi German, through all these propaganda, killed, persecuted and isolated that individual whose genes were incompatible with the ideal German populace genes. The disabled individuals in German culture did not fit into the Nazi typecast of the pure Aryan, which is a physically fit populace with an adversely loyal mind to oblige the Reich. Overly, the Nazi Party viewed the disabled part of a social system as a burden since were unproductive and unable to work thus, in most cases, drained the state resources.

New Product Development Essay Example | Topics and Well Written Essays - 750 words

New Product Development - Essay Example However, the only set back that this business is facing is that the products are perishable which prompts manufacturers to get the best ways to avail these products to the market segment before they get spoiled. Another setback is that, at the market, manufacturers must hope that consumers purchase the products fast before they get perished (Nickels, 2010). However, apart from natural juices, large industries are also manufacturing these items on a large scale. These can be found in supermarkets and other large shops. With good storage methods, these items are can take very many months. However, the only demerit of these industrially manufactured juices is that they have additional additives apart from the natural elements of these juices. These juices are normally packed in well sealed packets and bottles, unlike those manufactured on small scale that is not sealed permanently. This paper analyses how the demand of these products can be determined in the market segment so that manuf acturers are able to make adjustments. Why fruit/vegetable juices? Nutritional experts advocate for fruit and vegetable juices due to their nutritional content especially for patients with nutritional derangements and those with nutritional disorders. Many infections in children and old people result from nutritional impairments. Children and old people are the most susceptible populations in the populations due to their weaker immunity. As a result of this, it becomes necessary for parents to ensure that they get the required nutrition. Fruit and vegetable juices have high vitamin contents and also provide this population with trace elements that are not available in most food substances. Failure to provide this population with nutrients will lead to malnourishment and weakened immunities which make them susceptible to immune infections. Even patients with serious infections like HIV/ AIDS are advised to take these juices since they add important nutrients in their bodies that assi st their weak bodies to fight opportunistic infections. Apart from this, fruit juices are the most refreshing soft drinks available, hence, are used by people of various populations and in different quarters. For example, when going to cinemas, it has become a hobby for many to carry these juices due to the refreshing feeling they give to its users. The same applies to sports fans that carry these juices to act as refreshments during sports matches. As a result of this, demand for these products is immense, which has prompted manufacturers and all stakeholders to determine the best ways to promote sales, and at the same time pleasing their customers. Demand for new fruit products When determining and investigating the demand by consumers for new products, manufacturers of these juices need to examine the optimal market segment for these products. Vegetable and fruit juices are extensively bought by the nutritionally deranged, the young generation that attends sports and other relate d events and families in urban settings. Therefore, through studying this optimal market segment, manufacturers will be able to gauge the extent that their products are doing good in the, market place setting (Crane, 2010). For example, by observing sales of these products in a supermarket, manufactures will be able to find out whether their products are doing well or not (Birt, 2010). Another way for manufacturers of

Computer Networking and Management Case Study Example | Topics and Well Written Essays - 4500 words

Computer Networking and Management - Case Study Example figurations at the data center core switch enable functional areas within each department to operate as independent LANs regardless of their physical locations. Internet-enabled Client Applications The following typical applications are allowed by the security management team to access the Internet: 1. Web browsers (IE 7). 2. Email client (Outlook 2007). 3. Skype client; used for voice chat, instant messaging, video conferencing, and low-cost Internet telephony. These applications were found essential to facilitate immediate contact and collaboration across to other universities and research institutions. No other network applications are allowed access to the Internet. The above Internet clients operate at designated TCP ports, which are open but monitored and occasionally audited though the firewall, to ensure compliance with security and IT access policy set forth by the campus network management. Any other applications requiring access to university wide intranet resources achieve that through a web interface and therefore do not require having arbitrary ports open. Figure : screen shot of web browser, email client, and IM/IPT clients Servers Servers, central security appliances, and edge network appliances are all housed in a secure one-level data center, located within the same campus area. Servers are connected to the main access router via a 10Gbps optical Ethernet. Table 2 illustrates the server distribution, platforms, and functionality. Web server (Linux) 1 central server Hosts the intranet portals and internal applications Mail server (Exchange over Windows 2003) 1 central server Hosts all email accounts and archives Domain Controller (Windows 2003) 1 central server Manages DNS, DHCP, and Active Directory Antivirus server (Linux) 1 central server Manages... This document demonstrates the understanding of some major aspects of computer networking, over three distinct sections. Section 1 considered the internal network of the College of Engineering and presented detailed high level description of user, server, network, and security designs of the network and how it connects to the Internet and to the university core intranet. Section 2 examined the important topic of data encryption. Symmetric and asymmetric ciphers have been described and contrasted. Examples of each have been provided. Also, the use of encryption for message authentication in the form of digital signature and/or message authentication code was discussed and the two schemes were compared. Section 3 considered the topic of congestion control and avoidance for TCP/IP networks, which make the overall transport infrastructure of almost all today’s public and private data networks. Congestion control algorithms were discussed at a topical level and a comparative descri ption of three algorithms (Tahoe, Reno and Vegas) was provided. Section 3 concluded with describing the role of an HTTP proxy and the performance penalty it encounters due to the common use of database driven dynamic web content.

Ghandi Case Essay Example for Free

Ghandi Case Essay Ghandi was cool and liked cats one time he was chilling with his cat foo foo ba mo mo and it totally attacked his foot and he was like ow that hurt bad kitty and he smacked his cat but then he felt really bad so he ran fast to the gas station that also sold cat toys and other various pet items and bought him a lovley cat toy made of the finest lace and cat nip. Well after that the cat was very happy and danced around to thriller by micheal jackson becuase he was a little stoned after all that cat nip so he chilled for a while but then he really had the muchies and was graving taco bell, NOT TIME, taco time is over priced and not even that good, anyways he got his reallly cool motor scooter and hauled ass to america becuase india is so cheap to have anything as awesome as taco bell and he got a job doing tricks to earn the money he needed and after that he made it to america and ate a nachoes supreme and was super stoked but totally had the worst cotten mouth so he was in a mad dash to find the nearest seven eleven becuase they had this new flavor of slushie that sounded really dank at the time it was like watermelon or somehting i dont even know but after a while of catting around he located one and went in and had like two dollars so he had to buy a small

Marketing Plan and Analysis of Shaving Cream

Marketing Plan and Analysis of Shaving Cream The shaving cream Introduction :- Shaving cream is a substance that is applied to the face or wherever else hair grows, to provide lubrication and avoid razor burn during shaving. Shaving cream is often bought in a spray can, but can also be purchased in tubs or tubes. Shaving cream in a can is commonly dispensed as a foam or a gel. Creams that are in tubes or tubs are commonly used with a shaving brush to produce a rich lather The cream itself commonly consists of a mixture of oil, soaps, surfactants, and water or alcohol, manufactured under carefully controlled conditions to ensure proper pH and consistency. Introduction to topic:- In this term paper my topic is shaving cream. In this I prepare the IMC plan for the shaving cream and analysis various competitors and develop various strategies to promote this brand. Various steps taken by me to promote by product are shown below:- Situational analysis. Determine opportunity. Determining communication objectives. Decide about budget. Develop IMC strategies to promote my product. Vision of the company The companys vision is to build total brand value by innovating to deliver consumer value and customer relationship faster, better and more effectively than its competitors. This vision statement has led to the development and introduction of various newer products especially in male division and adoption of a more customer oriented approach. Provide better quality products with affordable prices. Basic strategies of AYRULITTE:- Innovate. Heavy promotions and advertising. Brand extensions. Launching innovative and superior products. Events Sponsorship (cricket, soccer, tennis) IMC plan:- (Integrated Marketing Communication) IMC has become a very popular trend at present time. It is a management concept that brings together all the tools of marketing communication to send consistent message to target audience. Consumers wants and needs should be the main focus of the program. Steps comes under IMC planning Situational Analysis:- Before launching our product we have need to collect some information about the current market situation means what trend is going on in the market and what is preference of the customers at present their taste etc. Situational analysis provides a history of the IMC functions and an assessment of the environment. Several factors must be considered in the situational analysis. The company or organization for which the IMC plan is being created must be analyzed. The environment in which this organization operates must be understood and detailed. A market and consumer behavior analysis must be completed. Further, you must understand the competitors. External Environment analysis:- In which we analysis about the polices of Government for launching this product. In which analysis that The Governments continued focus on liberalization; trade friendly policies and improvement in infrastructure have resulted in a steady inflow of global investments into the Indian market which has again resulted in higher income levels due to increased employment opportunities and sustained economic boom. Thus, it can be said that due to higher income elasticity of demand, demand for personal grooming products are expected to grow at a rate higher than the rise in income levels of people. However, since the market is still driven largely by price and not quality (typically in rural markets and smaller towns), consumers might not value the potential benefit of paying higher prices for better and safer products. Competitors Analysis:- As i am introducing new brand of shaving cream so it is very necessary for me to collect the information about my competitors and about their products and their competitive strategies .so major competitors in this sector are shown below. Competitors analysis COLGATE PALMOLIVE : Colgate-Palmolive has three products in the shaving cream/gel/foam segment. Palmolive shaving creams are enriched with revitalizing sea minerals, this rich formula refreshes skin and protects against razor irritation. They are formulated with soothing Aloe-Vera, this rich foam is mild on skin and helps guard against irritation. One variant is a creamy formula featuring palm extract to hydrate and moisturize skin. This cream in a long thin tube is very easy to use. As you just put onto your face and use your shaver and it will get all your stubbles of your face leaving it nice and smooth The Price of each of these products is mentioned with size of the pack in the table below GODREJ:- Godrej is the domestic brand of shaving cream for Indian market. Recently Godrej has invested heavily for the expansion in this market. They have bought a shaving cream manufacturing and marketing company in South Africa and are looking forward to some other alliances for the presence in global market. The shaving cream from Godrej is among the lowest priced shaving cream in the market. It is targeting the price sensitive customer in the Indian market. But the quality of the product is satisfactory in spite of its near about half the price than its competitors. Although, variants are few in terms of size, fragrance and packaging, it is still in the shopping list of many consumers. Godrej is a domestic brand of shaving cream and now it is looking to expand in the global. Audience situation Before launching any product we have analysis who are our customers and other factors like their income criteria as my product is my product is shaving cream. we are focusing on every class people, so, we will be providing services on the basis of their status. Each class people have their own way of living according to their income . so we will provide services according their income, taste, preference. Product situation:- Involves what is the quality of our product and product benefits to the customers, why peoples buy this product. Following steps comes under it. Quality of the product is very important factor for customer it over comes the problem why they buy this shaving cream so we maintain the quality of the shaving cream according to the set standards of the government and we are provide superior quality product at affordable prices. Packaging another point for tapping the customer is to design the out look(packing) of the product in this way customer attract towards it. This is clear from the AYRULITTE after shave packing SWOT ANALYSIS:- Strength Better quality Special formulation Affordable price Effective promotion strategy weakness New in market. Poor distribution challenge. Mainly focused on youth. Opportunity:- Large market High growth Constant demand Can be produce various related product aftershave Threats Tough competition from market leaders Bargaining power of suppliers New entrance Large number of substitute products available Determine a problem or opportunity: After situational analysis next step is to identify the problem or opportunities concerning communications To understand the buying intention of shaving cream and foam users and analyze the effect of non-attribute factors. To understand the brand loyalty of customers towards shaving cream/foam/gel Identify the parameters that play the most important role in a consumers choice of buying shaving cream/gel. Main objective for determine opportunity:- What is the inter-brand recall of shaving cream/gel/foam brands and their existing image in the consumers mind? What is the effect of non-attribute factors on the purchasing decision of shaving gel/foam? How strong is the brand loyalty of customers towards shaving cream/gel/foam? What are the factors that play the most important role in a consumers choice of buying shaving cream/gel/foam? Determine the communication objectives Communication objectives flow from marketing objectives. As we are new entrant in the market there for my main communication objectives are shown below. To aware peoples about over the new brand giving better quality products with reasonable prices. Creating image in the mind of the customers by using proper media. (Advertising, news paper) Sales promotion. Budget analysis:- The very important step for a company is to prepare a budget to estimate about their expenses and how much cost we are incur in which involves all the expenses on advertisement to promote the product. I have plan to invest Rs. 20cr. And its detail showed below. Promotion IMC strategies:- After deciding about Budget we have to plan how our message is convey to the target audience for that we have to follow certain things like Target audience: means to whom this product is target for that firstly we have to analysis about Market segmentation, Targeting, Positioning (STP) Segmentation:- Market segmentation is the process of dividing a total market into market groups consisting of people who have relative similar product needs, there are clusters of needs. The method of identifying a group of consumers, within abrader market, that has similar characteristics and needs. Segments can be identified by examining demographic Psychographic, and behavioral differences. In the shaving cream market there exist different categories of customers who have different needs and are willing to pay different amount for the product that meets their demand. Introduction of shaving cream would help AYRULITTE identify the needs of the customers and take advantage of the segment which has not yet been targeted by the company. Price sensitivity, importance of attributes, point of purchase decision makers and customers influenced by additional features are the factors on which we will segment the shaving cream market. Market segmentation according to geographical areas. The population of the country is segmented into three parts which are urban, sub urban and rural area consumers. The company further differentiate the geographical segments according to Socio Economic Cluster (SEC) i.e. education and Income. Targeting:- Targeting means to which segment we are targeting means in segmentation we are divide market into different categories out of these to segment this shaving cream focus. The target market has been identified as the customers who are concerned about the attributes of the shaving cream but are not willing to shift from the current price band to a higher price band As we know urban and sub urban middle class and rural poor people are the largest part of Indian population. Acc. To a research in India reveals that urban rich people are more likely to buy imported and expensive products. Moreover rural poor people tend to buy cheap products even without evaluating its quality. However urban and sub urban upper middle and middle class people tend to buy affordable and quality products. AYRULITTE shaving cream is not a highly expensive but an affordable product. That is why the company targets urban and sub urban upper middle and middle class people who are the second highest population of segment of the country. Positioning:- Positioning refers to how customers think about proposed and/or present brands in a market. In which we analysis how customers thinks about offerings in the market. As we are new entrant in this sector there is intense competition provide by competitors so For creating good position in the buyers mind through better product attributes, price and quality, offering the product in a different way than the competitors do. The company offers improved quality of products in the industry at an affordable price with high branding, which ultimately helps to position the product in the buyers mind as the best quality shaving creams. A great positioning strategy adapted by AYRULITTE shaving cream reference to its packaging, fragrances and product designing. For men having AYRULITTE image. Mainly focus on youth. In saloons hairdressers So we can say that positioning means creating image in the mind of the customer. Thats why at first we analysis the market and after that apply positioning strategy. As shown below firstly we have to prepare Marketing plan and set marketing objective and strategies. The IMC model consists with marketing Mix elements communication mix elements. MARKETING MIX:- As shown above in IMC model integrated marketing consists with the 4 marketing mix elements which are also known as 4ps of marketing these are shown below. Product Price Place Promotion PRODUCT :- Involve various products in which company deals AYRULITTE has a range of shaving products for different types of skins and user requirements. AYRULITTE is manufactured by imported raw materials like sodium soap, glycerol and different extracts according to flavors. Taking into account the convenience of its customers, the company manufactures all flavors of shaving cream in three different sizes, 40gm, 80gm and 120gm. PRODUCT RANGE:- Shaving cream Shave gel Foam After shave cooling gel After-shave balm splash Price :- Price is main thing which we have to decide to for tapping our customer we have affordable pricing strategy at which every segment of the population by it. Prices of the products are set according to the competitors. AYRULITTE has 6 product variants of shaving gel/foam for the Indian market. PLACE: Place refers to the distribution network from where customers buy these products. The distribution network of AYRULITTE is very robust. The distribution network is a combination of own network and that of a franchisee from the customers buy the products. The distribution network follows a hub .The hubs are the 20 cities. These cities are managed by the exclusive distributors in those cities. Every city has only one franchisee distributor. Each franchisee distributor has his own set of employees working for him. The distributor also manages his own fleet costs to supply to the retailers. Distribution Distribution Network:- PROMOTION:- As we know promotion is the main part for the success of any company so I am mainly focus on this part AYRULITTE has extensive promotion campaign for the Indian market. Promotion may be defined as the co-ordination of all seller initiated efforts to set up channels of information and persuasion to facilitate the scale of a good or service. Promotion is most often intended to be a supporting component in a marketing mix. Promotion decision must be integrated and co-ordinate with the rest of the marketing mix, particularly product/brand decisions, so that it may Effectively support an entire marketing mix strategy. The promotion mix consists of four basic elements. They are:- Advertising Personal Selling Sales Promotion, and Publicity Advertising is the paid form of promotion Advertisement is a mass communicating of information Newspapers and magazines. On radio and television broadcasts Direct mail Web site. By sponsorship. ADVERTISEMENT ON TV:- The advertisement that I have chosen is AYRULITTE shaving cream It urges its customers to look thought the practical, easy and confident usage of product. The copy itself says the very imp moments .i.e. Marriage play imp role and anybody would want it to happen without any hassle. The usage of product which is hassle free and very convenient conveyed thought this commercial very effectively with the help of little humor in to it. Any common man can identify connect himself with message and the way its been presented to him. Other strategies Push Approach: We would offer pack 5 razors with AYRULITTE Shaving Cream (Priced at Rs 50) weight 80gm. This strategy helps to take intention of the customer towards the products. And with help of this we will create brand image in the mind of the customers. Pull Approach: Our advertisement has to entice the target consumer the aspiring consumer who comes from the middle and lower middle class and gives importance to attributes but is also price sensitive. Our target consumer is widespread throughout the country- rural, urban. From over advertisement we show this will helps us to enhance awareness of over product through out the country.

Analysis of Indias Sports Goods Industry

Analysis of Indias Sports Goods Industry The Sports Goods Industry was founded by Sardar Bahadur, Sardar Ganda Singh Oberoi in the year 1883 at Sialkot and Sports Equipment became the first Indian Industrial Product to be exported in 1885.The Sports Good Sector consists of both organised and unorganized sections of the industry. The Indian Sports Goods Industry thus has its origins in Sialkot, Pakistan. When India got partitioned in 1947, many Hindu artisans migrated from Sialkot to Punjab and Uttar Pradesh in India. Jalandhar is the most primary centre of Indias Sports Goods Industry followed by Meerut in UP and Gurgaon in Harayana. India is one of the largest producers of footballs and other inflated balls. The Indian Sports Goods Industry has grown tremendously since 1947. Some of the products like Cricket bat, ball, football and nets have been steadily gaining fame all over the world. The Sports goods Industry has grown by leaps and bounds in the past five decades and has contributed significantly to the Indian Economy by way generating employment, exploiting the rural and urban potential and also by way of exports, which are increasing every year. The Indian sports goods industry manufactures more than 300 items. United kingdom is the one of the major importer of sports goods manufactured in India followed by countries like USA, Germany, France and Australia. Some of the major items that are exported include inflatable balls, hockey sticks and balls, cricket bats and balls, boxing equipment, fishing equipment, indoor games like Carrom and Chess boards and some protective items. The sports Goods Industry thus provides a useful livelihood avenue and has helped preserve traditional skills acquired over generations. As some exquisite sports products require highly skilled processes to be followed for their production, the need for skilled workers in the industry is even more prominent inspite of the introduction of automated systems. After liberalization of India and introduction of the WTO agreements, sports goods sector is experiencing tremendous competition from foreign brands. Currently, the industry in mainly focused in the small-scale and cottage sector backed by some of the governments liberalized industrial policies. There is also a wide scope for improving the marketing of products and modernizing the technology used for manufacturing them. SPORTS GOODS INDUSTRY IN INDIA The Sports goods industry is divided into various manufacturing clusters. We would be discussing the clusters of Jalandhar, Meerut and Kashmir in detail as follows: Manufacturing cluster of Jalandhar: This cluster is called a transplanted cluster, as a major segment of this cluster which was originally part of Sialkot, Pakistan moved to Jalandhar on Indias partition. It is an important supplier of quality sports goods to more than 130 countries including some of the developed nations of the world. The Jalandhar cluster is also the only cluster to introduce the concept of machine-stitched footballs to meet the demands of the FIFA world cup 2010 and beyond. Skilled workers engaged in this industry are the most important parts elements in the production and are settled in camps adjacent to the manufacturing unit. The entrepreneurs setting up modern units with mechanized production systems are shifting to open space with more area to achieve better results and are away from crowded localities. The official estimate of the total number of persons working in the industry in about 1,70,000 while the unofficial estimate is 3,00,000. MANUFACTURING CLUSTER OF MEERUT: There are about 1250 registered and 2000 unregistered big and small sports goods manufacturing units providing direct and indirect employment to approximately 70,000 persons in the Meerut District of Uttar Pradesh. Supporting organizations have also grown to supply adequate quantity of raw materials to the sports goods industry and to provide training to the workers during the last few years. At the same time many schemes are operational for the development of the cluster. If given the right business opportunity to the sports goods manufacturers, this cluster can flourish. The production is low because the units are not mechanized as only 20% of them use machinery. Also latest technology is not available which acts as a deterrent in respect of the competition from China, Pakistan, etc. About 60% total production is being exported to Australia, South Africa, England, America, West-Indies, New Zealand, Zimbabwe, Bangladesh etc., through middle men and the remaining products are sold in the domestic market across India. There are various government bodies that help in the monitoring the progress and development of the cluster. These are listed and described briefly as under: Directorate of Industries, U.P.: This Government body is supporting the cluster in every respect by providing training, Technical Support etc. Process cum Product Development Centre (PPDC): It meets the technical needs of sports goods industry throughout the country in collaboration with Govt. of U.P. All India Sports Goods Manufacturers Federation (AISGMF): It supplies the information, technology and technical training to the Industry. It also arranges the raw material for the Industry. Export Promotion Bureau: It helps the small manufacturers to collect their product in one platform or the other so that they could export their product to other countries on low prices. Cricket Bats Manufacturing Cluster in Kashmir: The history of cricket bat industry in Kashmir goes back to pre-partition days when Sialkot (Pakistan) was the sports goods centre. With the partition of the Indian sub-continent, the skilled craftsmen of Sialkot shifted to Jalandhar, Meerut and the cleft makers of Kashmir turned toward newly established centers. In due course of time, the demand of the cricket bats in the country increased and cricket bats started getting manufactured to meet this demand. The finest willow is English Willow, followed by Kashmir Willow for manufacturing cricket bats. Over 80% of all cricket bats today are manufactured in Jalandhar, Meerut, Kashmir and Jammu cities. All of them depend on Kashmir for their willow clefts. World famous Kashmir Cricket bats industry is now facing a slow death. Cricket Bat Manufacturers Association revealed that out of a total 300 cricket bat manufacturing units in Kashmir valley, half of them have shut their units. The cricket bat industry is battling for survival in the state. Jammu region, which boasted of 77 cricket bat manufacturing units a few years back, has now a mere 10 units, while the scenario in Kashmir valley is no different. Major Sports Goods Production Centers/Clusters and Product Categories: Major Sports Goods manufacturing clusters and major product categories of sports goods produced are compiled in the following table: Sl. No. Location/ Cluster Major Product Categories 1. Jalandhar Inflatable ball( Soccer /Rugby/Volley/Net/ Hand Basket ball) in PU PVC Boxing Equipment Cricket Equipment Sports ware Track and Field Equipments Sports Training equipment Hockey Equipment Hockey Foam Moulded Goalie Range Shipguards All kinds of Nettings 2. Meerut Weight Lifting Equipment Cricket Equipments Athletics Equipments Boxing Equipments Table Tennis Badminton Carrom board Fitness and Exercise equipment Lane Markers Basket ball Netball rings TT accessories Sports Apparel 3. Jammu Kashmir Cricket Bats 4. Delhi Football Carrom Board Chess Cricket Equipment Billiards/Snooker/Pool Tables Accessories Football Bladders Boxing equipment Punching Sports Helmets Educational Puzzles Board Games 5. Gurgaon Golf Equipment Board Games 6. Mumbai Water Park Slides Carrom Board Payground Fitness Equipment Sports Nets Helmets 7. Kolkata Skipping rope Carrom Board Magic tricks magic apparatus 8. Chennai Tennis Balls, Sports Shoes and Apparels 9. Bangalore Bowling Equipments Sports Medals Trophies Gym Health Equipments Productivity Growth of Indian Sports Goods Sector Indian sports good sector is a fast growing revenue generating sector. Industry is clustered mainly at Jalandhar, Meerut and Jammu belt providing high employment to locals. Industry is bolstered by high labour productivity, low wage rates and high skill sets of labour class involved. Indian sport goods industry has dualistic nature with cheap skilled labour as one pillar and handmade product being the other. Sports Goods sector in India comprises of organized sector which is registered under FACTORY ACT 1948 and unorganized sector (cottage industry) scattered around sports zone of Jalandhar and Meerut. Recent globalization and skilled labour has increased productivity which resulted in significant portion of total product exported from India. Fig. 1: Labour, Capital and Total factor Productivity Growth Indices From the above graph we can conclude that capital productivity has increased but the same period witnessed decline of labour productivity and total factor productivity. This aspects requires high capital investment, FDI Research and Development for debottlenecking the growth and production. Export Competitiveness of Indian Sports Goods Industry Sports good market is facing an all out competition with expansion of Sporting giants like NIKE, ADIDAS, PUMA and REEBOK. Inspite of all these factors Indian sports goods industry has shown tremendous growth. Improved operation strategies, aggressive marketing and investment in Research and development has increased the quality production and stamped India as one of major supplier of sporting goods in global arenas. The international market awareness resulted in revamp of the industry, instigating better product development and diversification trends. Impact of above can be seen in double digit growth rate (in RS) of Sports industry in last financial year when other sectors where facing growth crunch because of global recession. Overall Export Performance of Sports Goods from India According to Sports Goods Export Promotion Council (SGEPC) total export value of Indian sports industry is estimates to be around Rs 586 crores. This shows year on year growth rate of 13%.Top 5 performers which constituted for more than 60% of the total export value are Hammocks, Inflatable Balls, Boxing Equipment, Cricket Bats General Exercise Equipment. In this Hammocks recorded a massive growth of 76% (in Rs). Indias Export of Major Sports Goods 2002-03 to 2008-09 Country Wise Export of Sports Goods Financial year 2008-2009 saw increase in export destination from 127 countries(2007-2008) to 137 countries (2008-2009).Top 5 destinations includes U.S.A, U.K., Germany, Australia, South Africa and accounted for 70% of the total export by industry. Indias Export of Sports Goods 2004-2005 to 2008-09(Rs in crore) During period 2003-2004 to 2007-2008 Export and import Trade ratio shows that India was net importer of Table-Tennis equipments ,Lawn Tennis and badminton rackets, Track and fields equipments .During the same period India was a net exporter of Cricket balls, Hockey sticks, Cricket bats, Fish hooks and other line fish nets. RECENT GOVERNMENT POLICIES FAVOURING SPORTS GOODS INDUSTRY Global Scenario in the Sports Goods Industry The Sports goods manufacturing industry is booming owing to the large scale viewership of sports and the overall sports industry reaching the dizzying heights of $ 500 million this year. Thus there are even more people who are keen to join this bandwagon and look at sport as not just a hobby but as a serious retail manufacturing business. With the major sporting events marketed in a grandeur fashion coupled with the dire need for corporate brains to emulate the health is wealth concept, more individuals are purchasing sports goods there by promoting the global sports goods industry to elevated heights. Online sales of sports goods is booming at 32% increase over the 12 months end of June 09. Thus selling on the net has many opportunities for sport brands, when many new retailers are entering the market on a regular basis. An independent association called The World Federation of the Sporting Goods Industry (WFSGI) is formed by global manufacturers, retailers, suppliers, country specific federations and other sporting brands and goods related businesses. It is the world body for sporting goods industry and the IOC also recognizes it within its Olympic family. The WFSGI does not work for its own gain and is a non-profit organization helping the conglomerate of sporting bodies to work together. The WFSGI helps the promotion of fair trade wherein more people are actively involved in sports both as a business and a career. The federation updates its members on important laws and regulations for product safety and improved working conditions. They represent the sporting goods industry and are like a liaison between the international organizations like the UN, WTO, etc and international sport organizations like the IOC, International Federations, etc. Sports goods manufacturers There are many renowned manufacturers like Adidas, Nike, Puma, Slazenger, Yonex etc that are internationally acclaimed and are the global leaders in sports goods manufacturers. We will take a look at the top 3 manufacturers, Adidas (Herzogenaurach, Germany) is an international giant for manufacturing footwear, accessories and apparels. Adidas manufactured footwear includes football, basketball, running, golf, training, outdoor and cycling shoes for men and women. Among accessories, it manufactures footballs and shin guards, tennis wristbands and caps, workout and weekender bags. The apparels include jerseys, socks, shorts and training outfits. Its subsidiaries include Reebok, Rockport and the Golf brand TaylorMade. Nike (Beaverton in Oregon) undertakes the distributing, marketing and designing of accessories, apparels and footwear on a global basis. Nike is a world leader in sports goods manufacturer with its subsidiaries like Umbro, Hurley International, Converse and Cole Hann designer. Puma (Herzogenaurach, Germany) Puma is into cricket equipment manufacturing since an early stage and the big boys of Adidas and Nike have recently joined the band wagon. Puma also designs, distributes and makes sports equipment, apparels and accessories. International Policies Every country does its bit to ensure that the imports are low and the local manufacturers have a fair share of the markets in its domestic markets. We have given the policies of a few countries to help in this endeavour. Brazil: The anti dumping law is a major roadblock to exploring the impending businesses forecasted due to the 2014 World Cup and the 2016 Olympics. According to this every product manufactured in China will have to pay an anti dumping charge to the Brazilian Government and this increases the price of product to be sold in Brazil. Thus local Brazilian manufactured products stand to gain from this and the international community is trying hard to revoke this anti-dumping policy. Indonesia: To reduce the imports, every consignment of imports that enter Indonesia is subject to a stringent inspection and the cost of this is a burden to the importer. Thus the importation time increases and this encourages local manufacturers. USA: The Obama Government has implemented a Section 421 that imposes certain tariffs on tires imported from China and this is expected to hold fort against the textile and apparels also from China. Since US imports 97% of its apparels, this import tariffs on China has been done to try shifting the manufacturing industry from China to Central America. China: Many countries take a safeguard against goods manufactured and imported from China by implementing various anti-dumping laws and thus protect their trade interests with China. South Africa: Increase in the import tariff which was already high at 40% to 45% further increases the price of imported goods in the country but this has not seen any stark change in the increase in the profits of the local manufacturers. With the sporting events like the Football World Cup and the Cricket Champions League T20 these import tariffs have not been a deterrent and the local sales plunder downwards further. Environmental factors to be considered Recycled materials in development of sports goods: This can be achieved by using recycled materials in part with other materials. Environmental conservation in development of sports goods: Products that should not harm the environment have a long shelf life and are easily disposable. Energy conservation in development of sports goods: Provides the body with the right amount of heat and cold to maintain the body temperature. Ecological friendly methods in development of sports goods: Products that do not degrade the environment during its manufacturing process and toxic substances should be emitted away from human inhabitation. Reuse methodology in development of sports goods: Products that are retooled and can be reused or may be can be converted into a different product. Challenges faced by the Sports Goods Industry Some of the challenges faced by the Sports Goods Industry are as under: Most of the industry is in tiny sector and the Production volumes are low Low mechanization in the MSME(Micro, Small and Medium Enterprises) industry. The thrust is mainly on manual labour. There is a dearth of research and development facilities Lack of synergy and coordination amongst various manufacturers critical for Component Approach Higher production cost due to low scale of production Comparatively higher interest rates for loans Insensitivity to customer needs/ poor channels of customer feedback and customer complaint redressal system. Minimal expenditure on brand building, advertising Lack of professional management Lack of opportunities for sports goods manufacturers Lack of Tax exemption, government support, inefficient transportation and distribution system has resulted in loss of customer and opening of many new exporting countries like China and South Korea. Many of the importing countries are preferring Bio-Degradable goods and failure of Indian industries to come into this term has resulted in further loss of global market share. Sports equipment does not include Gyms health equipment, which are now very popular. The power supply to most of the industrial units in major clusters of sports goods (Jalandhar, Meerut and Srinagar) is very erratic Summary and Recommendations The sports goods industry is a sector with vast potential to grow in the near future. The resilience of this industry was displayed for the world to see when it remained largely unaffected by the global economic recession in 2008. But an important obstacle to the growth of the Indian sports goods industry into an internationally competitive sector is its relatively small scale of operations (it is mainly confined to Jalandhar, Meerut, Srinagar and Delhi), as a result of which it is not able to cater to bulk demand. Some recommendations to turn India into a world-class sports goods manufacturing hub are: Setting up of sports manufacturing complex Sports manufacturing clusters should be set up in Punjab, U.P and Jammu Kashmir, where majority of sports goods are manufactured, with facilities like an information centre where all the latest information on raw materials, technology, specifications etc. is available; skill development centre for training workforce for various products being manufactured, etc. Infrastructure: Infrastructure at ports should be upgraded to meet international standards with quick off-loading and on-loading facilities. Also, the power supply at most of the industrial clusters is very erratic, with some units getting power only 3-4 days a week. To solve this problem, industrial units should be given power supply for at least 12 hours a day. New product development According to studies conducted by leading agencies, only 20-25 product groups are manufactured in India whereas over 100 product groups have been identified as sports equipment internationally. There is an urgent need for product diversification which can be met by establishing an R D centre to conduct research on new products. Raw materials The sports goods industry faces many hurdles in obtaining several essential raw materials for manufacture of sports goods. For example, willow, which is used to manufacture cricket bats, is a type of wood which is available only in Jammu Kashmir. However, the government has banned the movement of willow outside the state. Similar is the case with cane, which is available only in the Andaman Nicobar Islands and the north-east. Such bans on the movements of essential raw materials should be removed. Fiscal measures Special incentives, for example, a tax holiday of 5 years, could be given to industries in this sector which adopt automated and modern methods for manufacturing. Marketing and product promotion Domestic It is important to popularize Brand India domestically. International events which are held in India could be compulsorily required to use sports goods manufactured in India, which pass international specifications and standards. In fact, the Commonwealth Games, to be held in India in October, would be an ideal opportunity to enhance the image of Indian sports equipment and popularize Brand India. Another method could be to encourage the national sports channel, DD Sports, to air advertisements of national sports brands at concessional rates. Currently, most local brands cannot afford to promote their brands on TV. International Participation of small and medium Indian manufacturers at international sports fairs and exhibitions should be encouraged, with the Government subsidizing the cost of participation. Brand India should be promoted at these international fairs with publicity support from the Government. Also, the cost of obtaining international certification, which is necessary for Indian goods to be used in international tournaments, should also be borne by the Government. Lean manufacturing techniques A separate study on the sports goods sector should be commissioned by the government for studying the present production processes and suggest changes to improve productivity and minimize wastages and make the sector more cost-effective. The total world trade in sports equipment, sports apparels, sports shoes, etc. is estimated to be around $80 billion. Of this, 70% is accounted for sports apparels and sports shoes, 5% for sports accessories and remaining 25% for sports equipments. This classification does not include gym equipment, which is now becoming very popular. In India, sports equipments alone are considered as sports goods and sports shoes and sports apparels are not considered as sports goods at all. All 4 categories of sports goods should be brought together on a common platform to project Indias capabilities in holistic manner.

Intelligent White Trash in the Snopes Trilogy Essay -- Snopes Trilogy

Intelligent White Trash in the Snopes Trilogy William Faulkner's three novels referred to as the Snopes Trilogy submerge the reader into the deepest, darkest realms of the human mind. The depth of these novels caused the immediate dismissal of any preconceived notions I had toward Faulkner and his writings. No longer did his novels seem to be simple stories describing the white trash, living in the artificial Yoknapatawpha County, of the deep South. The seemingly redneck, simple-minded characters of the Snopes family, when examined closely, reveal all the greed, guile, and brilliance in the human heart and mind. The means by which the Snopes family lives, the means by which it survives, causes the reader to contemplate the boundary between survival and stealing, between necessity and evil. Is it wrong for a greedy person to manipulate another greedy person, using his or her own greed against them? Can evil swallow itself up, consuming an evil person by means of another evil person? The Snopes Trilogy reveals the consuming effect of deceit combined with ambition and displays the genius of the human mind despite an outward disposition that seemingly denies any intelligence at all. Flem Snopes intrigued me from the very onset of the Trilogy in The Hamlet. His simple appearance, slow, methodical movements, and lack of speech only added to his mystery and intensity. Flem's exterior also fooled Jody Varner, who said, "His face was as blank as a pan of uncooked dough" (22). Little did he know that later Flem would supercede him in his own store, causing Varner's plan to keep the Snopeses from burning his barns to blow up in his own face. Flem's outward appearance is possibly his most valuable survival gift. His uncouth facade c... ...ses others as a means of survival. Being a Snopes, he has been raised to succeed with evil. It is the only means he knows. Flem either has no idea that he is destroying others, or he has been taught not to care. Flem has been hardened; he does not even see the evil in his actions. Obviously Flem has no remorse whatsoever in his sinful actions or destruction of others. To him, he is merely surviving. Faulkner adds another question to today's morality. Is a person guilty if they do not know that they are sinning? Flem never thinks twice, never hesitates, never regrets any of his actions. So how does he cope with his conscience? He doesn't. He does not realize that what he is doing is wrong; therefore, he feels no guilt. Flem lives, survives, and prospers the only way he knows how. Works Cited: Faulkner, William. The Snopes Trilogy. New York: Random House, 1957.

The K+ Channel Revisited :: Chemical Neuroscience Chemistry Papers

The K+ Channel Revisited Many scientists enter the field of neuroscience with a desire to understand how the human brain functions to create our actions. Some take a large approach and study reactions to stimulus in live animals. This approach leaves us still wanting to know about things that aren't a result of an outside stimulus. Other scientists take the minimalist approach and start by studying the exact mechanisms of individual cells of the brain. But, what good does that do us for everyday life? There is also the approach of taking our knowledge of behavior from diseases of the brain. Would we have thought about how our brain regulates our moods if it weren't for the fact that some people experience depression, in which the regulation of mood goes amiss? Many of the disease have led us to a deep understanding of the chemical interactions in our brain and body. At a very broad level, and ignoring religious discussions, we can say that every part of our existence is a result of chemical interactions . Besides giving us our substance, chemistry also gives us a mode of communication throughout our bodies. In our brain a large chemical component is that of the action potential that is conducted along a neuron as a result in the changing permeability of the cell. The axons of our neurons are the pathway for the communication that exists in our nervous system. This communication takes the form of an electric signal, also called an action potential. The action potential occurs due to a change in voltage across the membrane of the axon. The change in voltage is achieved by a change in the permeability of the neurons to the ions, Na+, Ca+, and K+.(1)The cell starts with a large concentration of potassium ions, K+, inside the cell, and a large concentration of sodium ions, Na+, outside the cell. The action potential propagates down the axon due to openings and closing of different channels allowing changing of the permeability to the differing ions (10). Channels are proteins that span the membrane of the axon. These proteins have a structure so that they can be allow ions to flow through pores that are only open at the appropriate times. Some of the channels are opened and closed by other chemicals, while some are initiated by a change in the membrane potential.

Overview on ZEN Works

Zero Effort Networks (Z.E.N. works) is a great new tool in NetWare 5, that makes the network administrator†s job a lot easier by allowing him to spend less time at each user workstation. To be able to use the Z.E.N. works these are the minimum hardware requirements: Processor: 486/33 or higher Memory: 16 MB (for Windows 95); 24 MB (for Windows NT) Hard disk space: 4 MB (workstation; 24 MB (full station) Z.E.N. works needs to be installed on the server and the client on the workstation needs to be updated. During the installation process Dynamic Link Libraries (DLLs) are copied to the workstation. DLLs contain subprograms that are called by an application to perform certain operations. Another utility that is included in Z.E.N. works to help the distribution and management of applications is the Application Launcher, which consists of four major components: Application objects in the NDS tree Application Launcher Window and Application object The snAppShot utility allows you take a â€Å"snapshot† of the Windows workstation before installing the application. The snapshot includes Registry settings along with the names of system and application files on the workstation. After the application has been installed, the snAppShot utility takes another picture of the workstation†s configuration and then uses the two snapshots to create an Application Object Template (AOT) file. The Application Launcher uses the AOT file to determine what Registry settings and system files need to be copied to the workstation to run the application from the network. In addition to including configuration settings and system file names, the AOT file also contains the name of the Application object and the path where you want to store the AOT and installation files. Consequently, before running the snAppShot utility, you need to define the name you want to use for the Application object and decide where the application and AOT files will be stored. The Application Launcher software consists of two components: the wrapper program and the launcher. The wrapper program determines which launcher program (NALW31.EXE, NALWIN32.EXE, or NAL.EXE) to run based on the client computer†s operating system. The launcher program then determines the Application objects to which the user has access and displays a window showing all applications the user has been authorized to run. When the user selects an application, the launcher determines whether the application is installed on the workstation. If this is the first time the user has run the application from this workstation, the application will automatically be installed using the AOT file created by the snAppShot utility. If Application Launcher senses that the application configuration has been damaged, or files are missing or corrupt, it will automatically correct the application configuration and copy and damaged or missing files.

Comparison and Contrast Between Love

First love can happen at any age or not happened at all, but must people have fallen in love for the first time as a teenager or an adult. First love is an exciting new experience that most people remember very well as something naive, impulsive and unforgettable love. However, forever love is one of the strongest emotions that a human being can feel. It can arise ever so intensely, spreading a feeling of warm happiness through every inch of a person body like a wild fire spreading through a tree.As the feelings become more intense, the flame of passion can turn into a blazing fire that burns strongly through every ventricle of a person’s heart. This love makes one committed to stay in the relationship for the long haul. When it comes to first love and forever love, these two loves are different in regard to communication, unconditional support and emotional support. Forever love requires romantic partners to communicate even when it is hard to come to an agreement. Instead of walking out of the house without talking or going to bed angry, partners stay up late until the differences and problems are reconciled.For instance, on the Cosby show, Clare and Bill would have disagreements when difference arose. The differences would be how to discipline the children, Bill not eating healthy meals or not listening to one another. Instead of Bill and Clare yelling and pointing the finger at one another, they would communicate without playing the blame game and apologize to one another regardless of who is right. I know one might say they are playing characters on a television show, but one cannot disagree that forever love lays out the foundation of how to compromise and respect one’s life partner.Forever love also shows unconditional love and support by showing devotion and understanding of one another. For example, Diane Reeves showed her husband Christopher Reeves unconditional love and support when he was paralyzed. She never viewed him as a patient bu t as the love of her life. She always supported him through grueling physical therapy sessions and surgery. By her being so extremely devoted, she never deserted him when he was paralyzed or stayed with him out of pity. She truly, madly and deeply loved him regardless of his disability.My husband, James, is my forever love because he supports me in my goal of pursuing an associate degree in Health Service Management. My forever love does this by telling me how well I am accomplishing my goals by getting good grades in school. Whenever I am feeling overwhelmed and frustrated after a long day of classes and working, he gives me words of encouragement. He tells me that he has faith in me because he knows I will succeed. By doing this, he gives me the support I need to achieve my educational goals. On the other hand, first love relationship disagreements are inevitable.But how are they handled? Instead of reconciling their difference, conversation are battlegrounds where viewpoints are defended with grim determination and words are weapons instead of tools of communication. In the heat of anger, complaints are expressed in a destructive fashion which causes romantic partners to say, â€Å"See you later,† because one is not fully committed to the relationship. For example, my first love, Ernest, and I would argue all the time and never reconciled our differences because we each wanted to be right.We tried to make the relationship work but we were so naive about love that we ended the relationship because neither one of us was committed enough to make it work. Another difference between first and true love is unconditional love and support. With first love, this type of love is not strong because one is not fully committed to the relationship. For instance, Judy, my friend, and her first love, Jim, were inseparable. Judy and Jim were dating for six months. They would go to the movies, parties, and sports games for fun until a tragedy happened.Jim was involved in an automobile accident that left him paralyzed from the waist down. Instead of showing unconditional love and support for her romantic partner, she left him because she could not handle his disability. She was not committed enough to him or their love to support Jim in his time of need. First love is not as strong as forever love because this is a new experience and the partner is not concerned with a long, strong commitment. In conclusion, Love does not long for power; it does not want to be hurt or be punished for mistakes.It is self-sacrificing because it is ready to forgive partners over and over again. It is wrong to think that love is always suffering; it only means that one takes a person as he or she is and does not expect a romantic partner to be perfect. Forever love is more invested in keeping the relationship intact because one is willing to reconcile his or her differences, and show unconditional love and support but most of all communication. This love makes partne rs stand by each other side through tragedies and difficulties, whereas first love has little willingness to commit to the relationship.

Character Compare and Contrast Essay

The 2 characters that are the main spotlight in this story are Jack and Ralph. They are great leaders but they have different ways of leading others. However they have different goals and that leads to arguments and in the end separation. Even in all the hardships, the littleuns still caused Ralph and Jack to add another worry about the â€Å"beast† into their list of worries Even though Jack and Ralph are innocent and mature at the start, they will break mentally in the end without civilisation to keep them sane. Jack and Ralph are great leaders but they have different ways of leading. Jack’s way of leading is more into the dictator type but Ralph is more into the democracy type. Ralph likes to get ideas and ask for volunteers to do them while Jack likes to tell others what to do.Even though they all agreed to the cliffs and the outhouses and there always has to be water in the coconut shells, but they all forgot about it and do it everywhere. As time passes arguments happens and they fought for leadership. Even though Jack and Ralph work well together but different goals caused them to separate. Jack’s goal is to hunt pigs and go wild in the forest ,but Ralph’s goal is to get off the island and stay alive. They are enthusiastic about the idea of building a signal fire to go back home, the hunters who are supposed to look after it were too focused on hunting the pig for food and left it to go out at the most crucial point. While they are hunting and the fire went out, a ship came pass by and went past them like they didn’t even exist.This accident caused Ralph and Jack into an argument that would eventually lead to separation. The littleuns like to play around but even though they they don’t have to do anything, they also have to make Jack and Ralph worry about the â€Å"beast.† Even though the littleums don’t have to do anything, they still have to create problems by lighting a spark of fear into others by the story of the â€Å"beast.† The day after the kid with the birthmark told them about the  Ã¢â‚¬Å"beast,† he’s gone and no one has yet seen him and they just took him out of their memories and made him disappear like he never existed. Even though the fear of the â€Å"beast’s† gone, once a fear of it is lit it would stay there forever and hunt them even in their dreams. Once they all are mentally broken, Jack took action and rebelled, overthrowing Ralph’s leadership. Even though both Jack and Ralph has the same background and have a similar life style, they still argue with each other and fought over the conch, the symbol of leadership. Jack and Ralph are great leaders but they have different ways of leading and thinking. They also have 2 different priorities which Ralph’s is staying alive and getting off the island back to their homes, but Jack’s priority is to hunt and go wild. Even though they have to worry about who’s in power constantly, the littleuns still have to light a spark of fear that gradually built up like pressure in a pressure tank and once it went over the limit, it blew. Even though they fought and argued they still did well staying alive even with out adults. Works Cited Golding, William. Lord of the flies. London: Faber and Faber Limited, 2012. Print